Shopify or custom?
For most businesses selling ordinary products, Shopify is a good choice. You get payments, shipping and administration that work from day one, plus a monthly fee to Shopify. We set up the store, design it and connect it to the tools you already use.
Custom pays off when the store needs to do something a standard store does not: subscriptions with their own rules, products the customer configures, per-customer pricing for business sales or a store that is part of an app. Then we build with Next.js and Stripe, and you own all the code.
